From U.S. to Global Markets

YoungLA’s Strategy to Fight Cybercrime During Rapid Expansion

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Customer Overview

Background

YoungLA is a fast-growing, trendsetting e-commerce brand that specializes in athleisure and fitness clothing. With a large social media presence and a reputation for quality, it has experienced rapid international expansion. This growth, however, has attracted cybercriminals attempting to exploit the brand through fake websites and phishing schemes targeting YoungLA’s loyal consumer base.

Goals

YoungLA is focused on strengthening its brand security across North America while protecting emerging customer bases and safeguarding its growing brand presence internationally. It aims to do this by investing in scalable solutions to effectively remediate and eliminate brand infringement across channels, as well as reduce demands on the team.

Industry

Retail

Headquarters

California, USA

Company Size

$54.3B Market Cap

Between 51 and 200

Use Cases

Fake Online Shop Targeting in Europe, Fake Online Shop, Fake Online Shop

Netcraft Product Features

Anti-cloaking techniques with geo-blocking and device types, Logo detection, Domain hint, Mentions of YoungLA through product listings

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